MTSolutions GroupAI · Technology · Creative
Creative & Marketing
Search Engine Marketing
Capture demand the moment it appears.
$2
Average return per $1 of Google Ads spend
— Google Economic Impact
75%
Of users click paid ads when ready to buy
— WordStream
10x
More clicks from combined paid + organic vs paid alone
— Google Research
65%
Of high-intent searches result in paid ad click
— Search Engine Journal
Comprehensive search strategies blending paid and organic for maximum coverage — PPC, shopping ads, display retargeting, and SEO unified into an engine that captures demand at every stage of the buyer journey.
Why It Matters
The business case for Search Engine Marketing
Unified Search Strategy
Paid and organic search managed together — preventing cannibalization and maximizing total search real estate.
Demand Capture
Appear in front of buyers at the exact moment they are actively searching for what you offer.
Shopping Campaigns
Google and Bing Shopping campaigns that put your products in front of buyers with purchase intent.
Display & Retargeting
Retarget site visitors across the web — keeping your brand visible through the extended buying cycle.
Audience Targeting
Customer match, in-market audiences, and demographic targeting that extend search beyond keyword-only targeting.
Full Funnel Attribution
Multi-touch attribution modeling that accurately credits search's contribution across a complex buyer journey.
Our Process
How we deliver results
01
Account Audit
Comprehensive review of existing campaigns, quality scores, and historical performance.
02
Strategy Development
Campaign architecture, keyword strategy, bidding approach, and budget allocation.
03
Campaign Build
Account restructure, ad group organization, ad copy creation, and extension setup.
04
Launch & Monitor
Campaign launch with intensive first-week monitoring and optimization.
05
Optimization
Ongoing bid management, negative keyword expansion, quality score improvement, and ad testing.
06
Reporting
Weekly performance dashboards and monthly strategy reviews.
Related Services
Let's Work Together
Ready to talk about Search Engine Marketing?
MTSolutions Group has served Las Vegas organizations for over 20 years. Let's build something exceptional together.